Niels Syvander Baardseth | SEO Ekspert og SEO Spesialist

Customer retention is more challenging than ever. Analyzing customer lifetime value (CLV) can help. Here are some tips for CLV modeling.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2X3t3FQ

What can forward-looking app marketers learn from Gen Z’s virtual dating trends? The insights we discovered should make any marketer want to swipe right.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2RXRKQ1

Airbnb tested video campaigns as a way to encourage people to book their next trip. Here are four tips they uncovered for making actionable brand campaigns.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2S3wCrI

The digital revolution has transformed the travel industry. We dig into the travel data to understand what these changes mean for travel marketers.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2Bznplk

Do you spend enough time on mobile design? Here are five principles for effective mobile landing pages to help you focus on areas that need attention.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2GzxCln

How consumers think about their data and privacy has fundamentally changed. In short, we’re facing a trust crisis. Here’s what you need to know.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2TG8wVI

People are turning to online video at every stage in the purchase funnel. Discover what this means for your brand.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2Rmuivw

The Adidas marketing team tried YouTube’s video ad sequencing tool to create a personalized, dynamic video funnel that would move its target audience.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2CRrbqr

Getting the keys to a new car requires a visit to the dealership, but thanks to digital media, the auto retail process has changed significantly.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2CAM5K6

All the data analysis in the world won’t lead to business growth if you can’t turn it into insights. Improve your analytics strategy with these four steps.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2Ubiyhn

Learn about Google’s approach to sustainability and crisis response through its campaigns, programs, and partnerships.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2FFe5PV

Major League Baseball Senior VP of Marketing reveals how collaborative marketing is a victory for the league and its customers.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2TLi6pQ

Discover how direct-to-consumer brands are translating direct response video campaigns into millions in sales.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2TQuKE5

Online sports videos have completely changed the way sports fans follow their favorite teams and athletes.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2D7w3c2

To better understand baby boomers, we talked to a group of them to discover how and why they’re using YouTube.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2Cic1Kr

Google owns thousands of websites. We don’t always get search engine optimization (SEO) right, but have discovered 3 things to help with your website SEO.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2D3i86T

To reap the benefits of programmatic selling, digital publishers need to analyze their current workflows and consider organizational changes.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2TznxIk

The 2019 Consumer Electronics Show (CES) is upon us. Senior VP of innovation at iProspect, shares the key tech trends marketers can expect.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2VDCM51

Here are 5 app localization and customization steps you can take that can help your app connect with users in a variety of international markets.

from Think with Google – Discover Marketing Research & Digital Trends http://bit.ly/2Vu2rg7